You didn’t become a therapist to feel underpaid, overworked, and undervalued. Yet, here you are—working long hours, worrying about money, and wondering if you have what it takes to create your own successful private practice.
And every time you think you have the courage to finally take the leap, the doubts begin to creep in…
How will I attract clients without feeling pushy or salesy?
What fees can I set that reflect my worth, without leaving me overwhelmed?
Is it really possible to make six figures doing the work I’m passionate about?
The reality is, no one prepared you for the business side of being a therapist. And that’s okay! The good news? You don’t have to figure this out on your own.
Because with the right plan, your dream of running a successful private practice isn’t just possible—it’s totally within your reach!
You don’t have to stay stuck in a career that leaves you drained and unfulfilled. With the right plan, you can create the practice—and the life—you’ve always envisioned!
You wake up each morning excited for the day ahead.
Your practice reflects your passion and serves the clients you’re most excited to help.
Your income finally matches your expertise—yes, six figures is possible!
Your schedule gives you the freedom to live on your terms, with time for the things that matter most to you.
This is your new reality when following a proven roadmap…
Forget those self-paced courses that leave you struggling to finish on your own. The Private Practice Launchpad is a 3-month, done-with-you program designed to take you step by step through the process of launching your own private practice—with expert support, personalized guidance, and community every step of the way!
Enroll before January 24th, and we’re giving you an additional 3 months of the program—FREE!
That’s 6 full months of coaching, accountability, and resources to ensure your practice gets off to an incredible start.
You’re receiving a Comprehensive Course PLUS Step-by-Step Guidance
In addition to the course, you’ll receive guidance with weekly Q&A coaching calls to answer questions and review your progress, plus 1:1 support to make sure you get the most out of the material and achieve your goal of starting your own practice! .
On top of that, you’ll also have access to the private community, where you can ask questions, see and learn from useful feedback given to others in the group, and of course, celebrate wins and connect with like-minded therapists on the same path as you.
As you can see, every stage is mapped out for you—from laying the groundwork to handling the practical details, so you’re never left wondering what to do next. The process is designed to feel seamless and straightforward, making it easy to move from idea to execution with confidence.
With everything clearly laid out, you can focus on taking action, knowing that each step is part of a proven system built to help you succeed, with us guiding you along the way.
Develop the mindset of a successful business owner.
Overcome limiting beliefs and embrace challenges with confidence.
Cultivate resilience and a growth-focused perspective to handle obstacles with ease.
Identify your “why” and align your practice with your values.
Define your niche and target audience to attract clients you’re passionate about serving.
Create a clear and focused direction for your business that sets you apart.
Choose a name that reflects your expertise and resonates with your ideal clients.
Check for trademarks and secure your website domain.
Design services that fit your niche and determine whether to accept private pay or insurance.
Set up your practice with the right business structure, licenses, and insurance.
Learn what’s required to stay compliant and protect your practice.
Establish the financial systems you need for a strong foundation.
Set fees confidently and create a sustainable income model.
Learn how to budget for your business and plan for taxes.
Build financial clarity and stability for long-term success.
Write messaging that speaks directly to your ideal clients’ needs.
Use the Connect and Convert Method to craft compelling website copy.
Create irresistible profiles on therapy directories to attract the right clients.
Design a high-converting website that reflects your brand and expertise.
Optimize your website for SEO so clients can find you online.
Develop a simple social media strategy to connect with your audience authentically.
Establish a referral network with complementary professionals.
Build relationships in your community to expand your reach.
Position your practice as a trusted resource in your area.
Set up essential systems for EHR, billing, and client management.
Create a seamless experience for your clients from the first call onward.
Ensure you have the necessary paperwork, including:
Informed consent forms
Good faith estimates
Cancellation policies
HIPAA-compliant communications
Develop strategies to scale your business while maintaining balance.
Avoid burnout by prioritizing your well-being.
Create a practice that supports your personal and professional goals.
Your dream private practice is waiting for you. Take the first step toward building a practice that works for you—and your clients.
→ A Clear, Step-by-Step Path to Success:
Say goodbye to overwhelm. This course breaks down every stage of launching your practice into simple, actionable steps so you can go from “Where do I start?” to “I’ve got this!”
→ Live Weekly Coaching for Real-Time Momentum:
Get the answers you need when you need them. These live sessions are where you’ll refine your ideas, troubleshoot roadblocks, and leave feeling empowered and on track.
→ 1:1 Support That Feels Like a Business Partner:
You’ll work side by side with experts who dive into your unique challenges, including (3) 1:1 coaching sessions offering personalized feedback, opportunity to submit your progress with personal insights from me, and solutions that help you build a thriving practice aligned with your vision.
→ A Community That Has Your Back:
Building a private practice doesn’t have to feel isolating. Connect with a powerful community of therapists who get it. We’ll ALL be inside this community together, to celebrate your wins and share insights that keep you motivated and moving forward.
Extended Community Access
Gain 3 additional months of coaching calls and private community access to stay connected, get feedback, and remain supported as you build momentum.
Website & Branding Bundle by Pro Web Designer Melissa McKenzie
A Custom Squarespace Website Template designed specifically for private practice owners—no coding needed!
The Rapid Web Copy Workbook to help you craft all the copy for your site in under 2 hours.
The Styled to Thrive™ Branding Course to help you create a polished, professional brand that stands out.
Two 1-hour Group Coaching Calls with both Nancy and Melissa to refine your messaging, website design, and overall strategy.
6 months of Q&A calls and email support with Melissa to guide you through the tech and design process and to get ongoing help whenever you need it.
Bite-sized video tutorials to make customizing your template easy and stress-free.
A Free 6-Month Squarespace Trial to give you plenty of time to build your site without pressure.
20% off your first year of Squarespace when you're ready to launch.
6 Months of FREE Access to Ravel
Enjoy 6 months of access to the Ravel directory and booking platform, complete with expert guidance to create a standout profile that attracts your ideal clients and streamlines your scheduling process effortlessly.
Three (3) Additional 1:1 Coaching Sessions
Unlock the ultimate personalized support with 3 additional 1:1 coaching sessions, giving you a total of 6 opportunities to receive expert guidance tailored specifically to your needs. These extra sessions provide deeper, hands-on assistance to tackle your unique challenges, refine your strategies, and ensure your private practice is set up for long-term success. With this added support, you’ll feel confident every step of the way as you create a thriving practice that aligns with your vision and goals.
Done-for-You Directory Profile
When you pay in full for The Private Practice Launchpad, you’ll receive a professionally written personal statement for your therapy directory profiles, crafted using my Connect and Convert Method.
This exclusive bonus ensures your profile:
Attracts your ideal clients.
Highlights your expertise authentically.
Inspires action with a compelling call-to-action.
Let your profile work for you with this optimized, client-focused statement
Course: The Roadmap - 10 Core Milestones with In-Depth Modules – $1797 Value
Weekly Live Coaching and Q&A Sessions – $3000 Value
(3) 1:1 Coaching Sessions – $997 Value
Private Community for Daily Support and Accountability – Priceless!
Exclusive Bonuses – $1997 Value
Pay in Full Today and Save 50%—Plus Get TWO EXCLUSIVE BONUSES:
Three (3) Additional 1:1 Coaching Sessions!
Unlock the ultimate personalized support with 3 additional 1:1 coaching sessions, giving you a total of 6 opportunities to receive expert guidance
tailored specifically to your needs.
Done-for-You Directory Profile
You’ll receive a professionally written personal statement for your therapy directory profiles, crafted using my Connect and Convert Method.
This exclusive bonus ensures your profile:
Attracts your ideal clients.
Highlights your expertise authentically.
Inspires action with a compelling call-to-action.
Let your profile work for you with this optimized, client-focused statement
Offer Ends January 24th
Regular Price → $3594
Special Price → $1797 Save 50% off!
Take advantage of this exclusive pay-in-full deal and secure 6 months of expert guidance, coaching, and resources for half the price!
Have a fully set-up, thriving private practice that aligns with your goals and values
Create clear messaging and systems to attract and serve your ideal clients.
A strong legal and financial foundation for sustainable growth.
The confidence and clarity to take your practice to the next level.
No more confusion, no more guesswork—just a clear, actionable path to your dream practice.
Get ready to finally experience the freedom and flexibility you’ve been craving.
Have a thriving private practice that aligns with your values and goals.
Know how to consistently attract clients and set fees that build financial freedom.
Finally experience the freedom and flexibility you’ve been craving.
Think about it. Every moment you spend stuck, underpaid, and overworked is costing you more than money. It’s costing you freedom, fulfillment, and the opportunity to do the work you love on your terms.
With The Private Practice Launchpad, you’re laying the foundation for a six-figure practice that gives you financial freedom and the lifestyle you deserve.
And here’s the best part! You can recoup this investment quickly. Once your practice is up and running, the income you’ll generate will far outweigh the cost of this program. Imagine signing just a few new clients and earning back your investment in no time!
The choice is simple! Continue feeling stuck, or make the decision to invest in your future success today.
This is your opportunity to:
Attract clients who value your expertise and are ready to pay fees that reflect your worth.
Set up a sustainable practice that grows with you while avoiding burnout.
Create the financial freedom and flexibility you’ve always wanted.
Join Now and Save 50%!
Offer Ends January 24th
Regular Price → $3594
Special Price → $1797 (Save 50% off!)
PAY IN FULL
One-Time Payment of
$1797 USD
PLUS RECEIVE THESE EXCLUSIVE BONUSES:
Three (3) Additional 1:1 Coaching Sessions!
Done-for-You Directory Profile: A professionally written personal statement for your therapy directory profiles, crafted using my Connect and Convert Method.
(Affirm, Afterpay and other third-party financing options available in this payment method – You’ll still receive all of the bonuses)
Prefer to pay in installments? Direct-Financing options available!
(Exclusive bonuses are not included with financing)
3-PAYMENT PLAN
3 Monthly Payments of
$599 USD
6-PAYMENT PLAN
6 Monthly Payments of
$300 USD
I’m Nancy Cowden, a Licensed Marriage and Family Therapist and Business Coach with 25 years of experience in mental health. After running my own successful private practice for over 12 years, I know firsthand how overwhelming the process can be. I created The Private Practice Launchpad to change that.
This program is everything I wish I had when I started. This step-by-step system will help you create a practice that serves your passion, provides six-figure income potential, and gives you the freedom to live and work on your terms.
You’ll have lifetime access to all the course materials, so you can go at your own pace and revisit the content whenever you need!
If you can’t make it to a live coaching session, no problem! You can submit your questions ahead of time, and I’ll address them during the session. All sessions are recorded and uploaded to the Private Practice Launchpad Community, so you can watch them at your convenience.
Yes! You can choose between a one-time payment to unlock exclusive bonuses or flexible monthly payment options to suit your budget.
That’s exactly what the Private Practice Launchpad is here for! This program is designed to teach you everything you need to know about launching and running a successful practice—even if you have zero business experience.
The special 50% off price and exclusive bonuses are only available until January 24th. After this date, enrollment will still be open, but at full price and without the bonuses. Don’t miss this is a one-time opportunity to save 50%!
Enroll by January 24th to extend your program to a full 6 months! This includes additional coaching, weekly Q&A calls, and ongoing access to the community to ensure you stay on track as you build and grow your private practice.
The six-figure practice and freedom you’ve been craving are closer than you think. Don’t let another year slip by wondering, “What if?”
This is your one-time opportunity to save 50% and get everything you need to launch your dream practice—plus an additional 3 months of the program when you sign up before January 24th.
If you have any questions or need more details about the program, just click the button below to send me an email at [email protected] —I’ll personally get back to you with the answers you need.
Copyright Nancy Cowden Coaching. 2025. All rights reserved.